Have I mentioned that it's all about light?

I've said it before and I really believe it. Commercial Photography is always about light. If you can master the control of light you can shoot anything. My other blog is primarily food because I am known as a food photographer but you can't make a living in this economy shooting just one thing. That is why I say it's all about the light and if you can light, you can shoot anything. It just adds to the fun. These images of jewelry were part of a 3 day booking. I shot with two other photographers and just had FUN! What could be better than that?

Panoramas

This job was nothing but fun. Akiva and I went into NYC yesterday to a Zales jewelry store. It was there that I shot some panoramas of the interior. The image above shows panoramas made in Photoshop. One was shot with a 20mm manual lens on my Nikon D700, the other was shot with a 28-75 AF zoom set to 28mm. There are programs that can take these images and turn them into very cool VR Panoramas for the web. It's all fun and after overlapping the images around 50% as I shot, Photoshop took over and did most of the rest. Here is a hint if anyone wants to try this: Each layer has a mask attached. If a layer is off slightly, unlink the mask and carefully transform the layer into place. Then re-link the mask. That seemed to work perfectly.

Snowboarding with the Nikon D700

My son William has a T-shirt business called Wolves VS Lions. It seems to be doing well.

As I do photography for his company, I am stretched beyond what the studio work I normally do and it helps to broaden my experience and test Nikon's D700 as well.

We did these shots at Mountain Creek in New Jersey. Two young ladies offered to be models and for light on this night shoot, I bought a Brinkmann flood light at Wal*Mart as I drove to the mountain. My son (since he was the client) was in charge of keeping the light on the snowboarders and I set the Nikon to ISO 6400, and continuous high shooting with a 28-300mm auto focus lens. I just focused at the end of the tube and hit the trigger when one of the girls got there and followed them along the very slippery tube.

I was amazed at this little camera. Out of 6GB of images (around 200) I missed focus on only one image! The Nikon followed and continually focused as the camera shot image after image. At ISO 6400 the noise looked like grain (I love grain) and was easily modified in Camera Raw. The battery only went from 100% to 85% even in the very cold weather. I have the MB-10 attached so I think I could have shot for over 4 hours but I got too cold out there.

Well, this photo thing is still fun and I am still learning. I think I prefer the warmth and control of the studio though.....

Making money with a camera

I am a commercial photographer. That means that I trade images for checks. The only thing better about a client sending you money in exchange for an image is the client calling you back time after time for a new image and a new check. Wow.

I was asked by a client to shoot a three day conference a few years ago. I never really do that kind of photography. I am primarily a studio shooter and for my first 30 years in business never used an on-camera flash. I am now onto my 4th or 5th job like this and am finding them to be lots of fun. This image is of the 2010 Breast Cancer Walk in NYC. I was hired by the Sensible Portions company (I usually shoot food packaging for them) and got to spend the day in the sun, in Central Park and just look for interesting images that told the story of how Sensible Portions was helping the walkers.

This Thursday I will be driving for about an hour to get to a winery where I will be photographing people from the Post Foods company as they get to know each other better. I will be bringing a very nice Nikon SB900 flash with a Quantum battery (that I borrowed from my good friend Bernard) and will try to visually tell the story that is happening there. Wow again. Money with a camera and a new option for me. This is too much fun!

Fun with the folks at Nestle

This was a full, fun day. I was hired by someone new at Nestle to cover a meeting with nurses and the company. It was a lively day with a lot of discussion and I captured some images of the individual speakers and the group as a whole. I was asked to capture some portraits while I was there for the day, so I set up a portrait set up in a conference room and shot these at different times during the day. The people are wonderful and the day was tiring but tons of fun. What could be better than that?

Carolina Wren VS the D700

We have a friendly little wren family who built a kind-of cave nest in one of our hanging plants. It gave me a chance to test out yet another talent of the D700. I set the Interval Timer Shooting schedule to 2 shots/min, said okay and walked away. After 15 minutes I would swap CF cards and do it again. What you see is a little of what I caught. Too much fun!

Parse3

This one was fun. It is for the company Parse3.

My sons borrowed my Taurus wagon to drive to Illinois for a big concert with 3 additional friends. That meant I had to use William's Escort to go to this shoot. No gurney this time just a car filled with heavy equipment. Thank God my friend Dave (second from the right) had many young interns to help bring all the equipment up the 1 1/2 flights. Anyway, I shot the principles against a white seamless, shot the wall, the table and the pictures. Once home I extracted the people from the seamless and built a 60" file of background and table. Finally I added the people in the proper order, gave them a little shadow and made it exactly the size Dave requested. Soon, it will be a wrap around for the web site. Great fun with great people and now my wagon is back and ready for Wednesday.

One amazing Nikon

My wife called me outside on Saturday to see a tiny deer that was bedding down next to our front steps. Naturally I grabbed my new Nikon D700. I set my ISO to 400 with a Tamron 28-300 lens. Well, I didn't need the long lens because the fawn was sitting right there just 4 feet below me. I quickly shot two images but the camera's monitor was black. I looked around for the problem and discovered that I had the camera still set on Manual from a commercial shoot the day before (125th @ f/22). I quickly switched the camera to Program mode but the deer had taken off. I did use the long lens to get some shots of the fawn dancing around like a little lamb. It was really cute but I was bothered that I had missed the sweet close-up shots. I always shoot in raw. Now you will see why: I opened this image in Camera Raw and there was almost nothing there. I swung the exposure slider to the right four (yes 4!) stops and added some fill light. My final move was to desaturate the greens a little. That was it. That is the image you see above.

Let me run over this one more time. It is a 400 ISO image shot with a Nikon D700. It was 4 stops underexposed and pushed in Camera Raw. After all of that there is NO noise in this image. If I want the kind of huge chunky grain that I used to create by pushing Ectachrome 3 stops I'll just have to use Lightroom 3 to get it after the fact. This Nikon does one splendid job of shooting with little or no noise. Yea Nikon!